May 3, 2007

Brad tells how FreeIQ came to Be

Gang:

This is a really LONG post.  When Brad gets going, he puts his all into his communication.  In a nutshell, he talks about how this thing called Stompernet was the fuel that lead to the creation of FreeIQ.  Without StomperNet, FreeIQ wouldn't exist.    If you are serious about internet marketing, give this a read and for sure, check out the video's at the link at the bottom.   For those that missed it the first time around, you have a second chance to get into StomperNet. 

Without further ado, here's Brad…


———————————————————————————————————————

To:         All Charter Members of Free IQ
From:     Brad Fallon, CEO
Date:      May 2, 2007
Re:         Must See TV, so to speak
____________________________________________________

Please take a minute, stop what you're doing, and read all of this memo.
It's important, and you'll be glad you did!

And tomorrow, look for another email from me.  I'll be announcing our
latest Free IQ Training Partner, and you will NOT want to miss that email
tomorrow. 

(Ok, ok — here's a hint:  He is one of the very best internet information
marketers of all time.  Hands down.  And he is going to be conducting
weekly training for all Free IQ Affiliates — for free.  People literally flock
in droves and pay him thousands to teach them his specific systems for
creating and selling online information products.) 

But for you, as a Free IQ Charter Member, it's all free.  Stay tuned!

Now, to a very important email:

Last week, I had the chance to hear Alvin Toffler, the leading futurist,
speak at a conference.  He's the one famous for writing the huge
bestsellers Future Shock and the Third Wave, among others. 

By the time I got back to Atlanta I had pneumonia but didn't know it yet. 
Ugh.  But it was still worth the trip.  :-) 

In this Web 2.0 world, where we're surrounded by information overload,
where you can access almost any information in an instant with
Wikipedia or Google and important new resources like Digg, Delicious
and Twitter pop-up almost daily, this 79-year old man had some
interesting things to say about you and me in this day and age.

It hit me right between the eyes when he spoke about a term he coined:

"Prosumer" 

A prosumer is a cross between a producer and a consumer. 

It takes into account that many of us do things outside our normal jobs
that aren't necessarily "counted" in economic figures, but that contribute
to the economy nonetheless.

And that's what we are on Free IQ:  Prosumers. 

We consume things.  And we also produce them.

And more and more people are headed that way!

I'm fascinated by the coming firestorm of User Generated Content (UGC). 
It's not just funny clips on YouTube anymore.  Real people from every
walk of life have important information that has real value to others. 

When you put it online and offer it to the world, you're a producer.

Isn't that the essence of Free IQ?  We all have something to add to the
world's information.  Sure, our latest podcast might not be as popular as a
famous author's latest tome or the lecture of a renowned academic.  But it
can be just as highly rated by those who want that specific information. 

Added together, our collective content increases the likelihood that a
consumer can find exactly what they need, just when they need it.

Now, in a minute, I'm going to give you a link to one of the most valuable
videos you can possibly watch this year. 

It's that important — for several reasons — not to mention that without it,
Free IQ wouldn't exist.

First, it proves the point that you don't need slick, professional studio
quality video to provide high quality content that truly makes a difference. 

You just need good, valuable information!

Second, if you're reading this, you're a Charter Member of Free IQ, and
just like me, you're probably interested in internet marketing, Web 2.0,
and many of the same things that are my passion in business.

And if you ARE interested in internet marketing, whether to promote your
content or the content of others, you must pay CLOSE attention to what is
going on in the next eight (8) days! 

Third, not only can you learn a lot about internet marketing from these
free videos I'm about to show you.  But you can have a birds-eye view to
an historic event.

You see, Free IQ is all about helping people sell their valuable
information, to the right people at the right time, via e-commerce.

And there's no one that knows more about selling information online than
the team behind these latest videos.

Just six months ago, three little videos from the same outfit literally
changed the world of selling information online.  And the videos were
completely free.

Three little homemade videos with valuable content were offered to the
world at no charge, and they had an amazing affect on the way
professional information marketers think about the entire industry of
selling online information products (what we now call Premium Media
Products).

They literally changed the world of internet marketing.

And they did it with zero advertising.  No advance warning.  No tricks or
gimmicks.

These three videos started an information marketing explosion that
directly led to the creation of Free IQ.

The fact is, without those three videos, Free IQ would not exist.

Because what happened with those three videos opened eyes around
the world to the power of online information marketing.

* * * Online video:  it's not just for kids anymore. * * *

Let me repeat:  without these three videos, Free IQ would not exist.

And it was completely fueled by online video!  Isn't that great?

Some of you have heard the rumors and folklore that have already grown
up around the record-setting internet launch of StomperNet, the world's
best training program, bar none, for serious internet marketers.

But to set the record straight, here's what happened from these 3 free
online videos:

On a brand new domain, with no advertising, and only word-of-mouth
referrals from serious internet marketers around the world who
recognized valuable content when they saw it . . . 

A.  More than 420,000 people watched the three videos in a 10-day
period, from scratch.

B.  More than 10,000 people submitted questions at the blog where the
videos were hosted.

C.  More than 57,000 people opted in to receive email notifications for
more videos.

D.  More than 9,000 people opted in to the "Early Notification" email list
for the best chance to join StomperNet, which sold out in less than 12
hours.

E.  The Alexa rating hit 134 on Launch Day!  (If you know what Alexa is,
that's amazing.)

But the REALLY amazing thing was the result!

On October 3, 2006, more than 1,400 people signed up, generating first
day sales of more than $12 million dollars. 

The total cash collected in the first 12 hours from PayPal and credit cards
was over $2 million. 

If that's not proof that online video can mean serious business, I don't
know what is.

And the best part is, it's not a "flash in the pan" or a "one hit wonder." 
StomperNet quickly grew into a serious company, from zero to 25
full-time employees, plus renowned faculty members that are absolute
tops in their field. 

From SEO to Pay-per-Click,  from AdSense to e-commerce, StomperNet
has the finest teachers available anywhere at any price. 

In fact, when it comes to the quality and quantity of internet marketing
information from a multitude of absolute experts in their field, there's not
even a close second — a fact to which the current top-rated internet
marketing experts and teachers often attest.

No, it's not cheap.  (At almost $800 per month, it's meant for serious
internet marketers and entrepreneurs, not the curious or unsure.)

But after 6 months, the fact that more than 1,000 members have stuck
with it is a testament to the ongoing quality of the information, and their
own business results from their participation and newfound knowledge.

But you can judge for yourself.  I want you to watch the latest free video
from StomperNet.  It's a compendium of cutting-edge ideas from many of
the faculty members who create this type of content every week
exclusively for this unique online community of serious internet
marketers.

You need to see this video. 

You need to see what's possible from online informational videos.

And as a Charter Member and supporter of Free IQ, it's good to see the
videos that made Free IQ a reality for all of us.

The time has come for online video to grow up.  And as a Free IQ Charter
Member, you can benefit from the obviously perfect timing.

Before YouTube, no one would believe that online video even works.
Now, more than 70% of all U.S. internet users stream video every month.

And here you are, poised to take advantage of the obvious Next Wave of
online video and the inevitable e-commerce opportunities from serious
content, important information, valuable videos and more!

And now is your chance to see, for free, some of the StomperNet Faculty's
best tips on Advanced Internet Marketing, all on one important video.  (Be
ready to take notes!)

The first video alone is amazing.  It's from Andy Edmonds, Chief
Experience Officer at StomperNet and Free IQ.  He is an expert in
cognitive psychology and human factors as they relate to web design.

He runs our own usability lab and can do as much to improve the
conversion rate of your web sites as anyone I know. 

The strategies and tactics from other faculty members are profound, too.

So go check out this video now.  Andy's visual data based on eye
tracking studies about "fovea and peripheral vision" will blow you away. 
(And of course it will help YOU improve your web site conversions.)

And after that, head over to the StomperNet blog at
www.stomperblog.com and post your comment.  I'll be reading all of them
myself and I want to hear what YOU think.

But for all of you Charter Members interested in online information
marketing, I recommend you go straight to the site:

Shortlink:   http://www.trystompernet.com

While you're taking a ton of notes, do NOT forget to join the opt-in box at
the bottom of that page so you can see the entire launch process (and
other excellent teaching videos).

Go watch this free video, and I think you'll agree with many others who
said that the Free Content given away by the StomperNet community can
add more value to your online marketing than just about anything else
available online.

It's at http://www.trystompernet.com.  (Click here or paste into your browser.)

After you watch the latest video, you can also see the three videos from
last Fall that started it all at www.stomperblog.com.  Click the Going
Natural links at the top of the page.  (Those historic three videos were
called "Going Natural" because we teach aggressive search engine
tactics that work, long term, not short-lived tactics that can get you banned
by the search engines )

But this next video series is called "Getting Serious" — you'll see why after
you watch it.

The best part is, and I'm letting the cat out of the bag a little early to Free
IQ Charter Members, with this historic relaunch, anyone is going to be
able to try StomperNet themselves for a full 30 Days for $1.00.  (Yep,
that's not a typo.  A dollar.)

Note:  The $1 Trial promotion starts May 10th.  Tomorrow, all of those
people who've been on the waiting list for as much as six months will be
allowed to join as full-fledged members immediately.  Last time, it all sold
out in 12 hours.  (It will be interesting to see what happens tomorrow now
that StomperNet is 10 times better than it was just six months ago.)

At Free IQ, this is what we call "Moving the Free Line." 

That means, simply, that in order to sell more information online, you give
away more of your valuable content for FR-EE and you'll end up with far
more satisfied clients and customers than if you only give out little
preview clips or snippets.

With StomperNet, we're putting our money where our mouth is to prove
that "The More You Give, The More You Get!"

So go watch these StomperNet "User Generated Videos" that led to the
best thing that's ever happened to UGV — Free IQ.
__________________________________________

Go to http://www.trystompernet.com

And grab something to write with. You'll definitely want to take notes on
two things:

1.  A bunch of cutting-edge tactics you'll learn, and

2.  Specific Action Steps you can put to use immediately for your own web
sites.
__________________________________________

Watch for yourself.  You'll see, there's . . . .

No fancy studio.

No fancy paid "talent" or spokespeople.  Just real people doing what they
do best — teaching internet marketing to serious students.

When it's only a buck to access the world's best content for learning
beginning to advanced cutting-edge internet marketing, that's Moving the
Free Line. 

If you're at all serious about learning to get more free traffic to your web
site and convert more sales or make more money online, it just doesn't
get any better than that.

By the way, this kind of "free trial" or "low cost trial" is a great example of
the exact functionality that we already built into the Free IQ e-commerce
platform. 

After all, the whole idea of Free IQ is to allow anyone with valuable
information to "automatically" implement Best Practices for Information
Marketing.  Just sign up an account at Free IQ and you can market just
like StomperNet.  Plus, there are even more options for selling every kind
of Premium Media Product imaginable.

So watch and observe the StomperNet relaunch.  And see what you can
learn to help YOU sell more online. 

And if internet marketing is important to your business plans, take
advantage of this limited opportunity to join StomperNet tomorrow at
Noon Eastern time.  Or at least join the opt-in list, watch the forthcoming
videos to learn all you can and get ready to get in and see what all the
excitement is about for only One Dollar.

Click here to watch the latest video:

http://www.trystompernet.com

See You Soon!

Brad Fallon
CEO, Free IQ
Co-Founder, StomperNet

P.S.  Don't forget, tomorrow I'll be announcing our newest Free IQ Weekly
Trainer. Oh and I almost forgot, NEXT WEEK (Thursday) we're going to
begin a 12-week training class specifically about "How To Create
Powerful Online Videos with Inexpensive Tools that Look Like They Were
Made in Hollywood — Even If You Can't Even Spell Video (Yet)".

Ok, it's a long title, but that's what it is.  We're not talking about How to
Plug in Your Camera type of information, either.  This 12-week course will
be taught by a video production and editing professional who is *also* a
premier internet marketing expert.  This combination will make a training
class for online video like there's never been!  And of course, it's all free
for Free IQ Charter Members.  (We'll probably turn it into an *expensive*
info product, because everyone Needs and Wants this EXACT
information right now.  But every step of the 12-week class is f.ree for
you.)

So please watch your email tomorrow or login to see a message from me! 
(Expect to see it afternoon or evening, U.S. Eastern time.) We may have
to limit the live class size and we'll take free registrations in the order they
come in.

P.P.S.  Ok, NOW go watch the video that's already knocking people's
socks off — even full-time experienced internet marketing professionals. 
You'll see what I mean.

Go to the link below — and THEN go to www.StomperBlog.com.

Click this link or paste in your browser now:    http://www.trystompernet.com

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